Posted by Bob T. on August 07, 2007 at 06:27:58:
In Reply to: Three Puzzle Pieces Left posted by Paul on August 06, 2007 at 22:02:09:
Well, it's been two weeks now and still the same group of listeners want their old jocks back.
And still another group wants its much older music back.
Neither is going to happen.
WCBS-FM needs to create a new image to attract younger demos, as well as gather back a substantial part of the original audience.
They can't do that with either component---former jocks or older music---that are constantly referred to here as "needed."
Maybe what is "needed" is a return to the days before this specialty board came along. As long as the board is here, it seems we'll hear the same old mantra over and over and over.....