Posted by Allan Sniffen on August 07, 2007 at 08:24:01:
In Reply to: Re: Three Puzzle Pieces Left posted by Alan Berman on August 06, 2007 at 22:31:25:
>>>Brian Thomas should also consider Jackson Armstrong <<<
I like Jackson Armstrong. When the last incarnation of WKBW went talk a year and a half ago, I was very sorry to no longer be able to hear him do his shtick. Great Top 40/Oldies stuff.
And it wouldn't work at today's CBS-FM.
The station isn't looking for that kind of sixties vintage over the top Top 40 sound. They want a younger generation listener and that approach won't get them there.
Once again... this is an FM station. That means it *must* attract some younger listeners (35 and up). AM (ie. WWKB/WKBW) is a different story demowise.